Privacy and cookies

Privacy Policy

This policy explains how WristIQ collects, uses and protects personal data, analytics information, advertising cookies and affiliate tracking data.

Last updated: June 26, 2026

GDPR rights
AdSense and advertising cookies
DPO contact: [email protected]

Scope

Who controls your data

WristIQ publishes smartwatch comparisons, buying guides and affiliate content accessible from wrist-iq.com and related localized pages. For the purposes of this policy, WristIQ is the publisher and data controller for information collected through the website. You can contact us at [email protected] for any privacy question, and the same address acts as our data protection contact for GDPR requests.

We collect only the information needed to operate the site, measure performance, improve editorial content, display advertising and understand whether affiliate links are useful to readers. We do not sell a database of named readers. However, third-party advertising, analytics and affiliate partners may place or read cookies according to their own policies when you consent or when applicable law allows it.

Data collected

Personal data, technical data and messages

When you browse WristIQ, our servers and analytics tools may collect technical information such as page URLs, approximate location derived from IP address, device type, browser, operating system, referrer, timestamps, click events, Core Web Vitals and error logs. This data helps us understand which comparisons are useful, which pages load slowly, and where readers encounter problems.

If you contact us by email or through the contact form, we process the name, email address, message content and any information you choose to provide. We use this information only to answer your request, investigate a correction, evaluate a press or partnership inquiry, or comply with a legal obligation. We keep contact messages for the time necessary to process the exchange and maintain a reasonable record of editorial or legal requests.

Advertising

Google AdSense and third-party advertising cookies

WristIQ may use Google AdSense to display advertising. Google and its partners can use cookies, device identifiers and similar technologies to serve ads, limit repeated ads, measure ad performance and, where permitted, personalize advertising based on previous visits to this or other websites. These cookies may be set by Google or by third-party advertising partners participating in Google’s advertising ecosystem.

Personalized advertising can involve the processing of browsing signals, approximate location, device information and interactions with ads. You can manage ad personalization in your Google account, use browser controls to block cookies, or refuse non-essential cookies through the choices presented on WristIQ where available. Refusing advertising cookies may not remove all ads, but it should reduce personalization and measurement based on your browsing behavior.

Analytics and pixels

Google Analytics, PostHog and Meta Pixel

WristIQ uses analytics tools to understand traffic and improve the experience. Google Analytics, when enabled, may collect page views, sessions, approximate geography, device characteristics, acquisition sources and interaction events. WristIQ also uses PostHog/NanoCorp analytics for page views, autocaptured clicks, JavaScript errors and Core Web Vitals. These tools help us prioritize content updates, detect technical issues and measure whether navigation is understandable.

The site may also use the Meta Pixel with ID 4371682943046064. The Meta Pixel can record visits, page views and conversion-related events so that advertising campaigns can be measured and audiences can be understood or retargeted where legally permitted. Meta may associate this information with your Meta account if you are logged in or otherwise identifiable to Meta. You can manage Meta ad preferences from your Meta account and limit tracking through browser or device settings.

Affiliation

Amazon Associates and affiliate tracking

WristIQ participates in the Amazon Associates Program. Links pointing to Amazon may contain affiliate identifiers. If you click an Amazon affiliate link, Amazon may place cookies or use existing cookies to attribute a later purchase to WristIQ. This attribution allows us to receive a commission without increasing the price you pay. Amazon controls its own checkout, account, payment and delivery data; WristIQ does not receive your full Amazon order details or payment card information.

Affiliate tracking data may include the clicked product, source page, timestamp, device information and purchase attribution handled by Amazon. We use affiliate performance data in aggregated form to understand which recommendations help readers and to fund the publication. Affiliate relationships do not allow partners to alter our editorial conclusions, and we clearly disclose that some outbound buying links can generate a commission.

Your rights

GDPR rights: access, rectification and deletion

If you are located in the European Union, the European Economic Area, the United Kingdom or another jurisdiction with similar rights, you may request access to personal data we hold about you, ask for inaccurate information to be corrected, request deletion, object to certain processing, ask for restriction of processing, or request portability where applicable. You may also withdraw consent for non-essential cookies at any time when consent is the legal basis.

To exercise these rights, contact [email protected] and describe your request. We may ask for information necessary to verify your identity before acting on a request. We will answer within the timeframe required by applicable law. You may also lodge a complaint with your local data protection authority if you believe your rights have not been respected.

Cookie choices

How to refuse or delete cookies

You can refuse or delete cookies through your browser settings. Most browsers allow you to block third-party cookies, delete existing cookies, send Do Not Track signals, or receive alerts before a cookie is stored. Mobile devices also provide advertising ID and tracking controls. Some features, such as remembering cookie preferences or measuring anonymous performance, may work less effectively if cookies are disabled.

WristIQ keeps this policy under review and may update it when we add tools, change advertising partners or modify our data practices. Significant changes will be reflected on this page with a new update date. For privacy, DPO or cookie questions, contact [email protected].

Cookie
Purpose
Duration
Provider
Essential cookies
Security, routing, consent storage and basic website operation
Session to 12 months
WristIQ / hosting providers
Analytics cookies
Page views, clicks, performance metrics, errors and audience measurement
Session to 24 months
Google Analytics, PostHog/NanoCorp
Advertising cookies
Ad serving, frequency capping, personalization and campaign measurement
Session to 24 months
Google AdSense and advertising partners
Meta Pixel cookies
Ad measurement, audience creation and conversion attribution
Session to 24 months
Meta, Pixel ID 4371682943046064
Affiliate cookies
Amazon purchase attribution after an outbound affiliate click
According to Amazon policies
Amazon Associates

Cookies

Wir verwenden Marketing-Cookies, um Besuche und Affiliate-Klicks zu messen. Akzeptiere, um das Meta Pixel zu aktivieren.